Zagat Survey is now the world's leading provider of consumer survey-based information for restaurants and other leisure activities. Based on a worldwide network of surveyors, Zagat...
Algorithm Change Survival Guide
Search Engine Optimization is a complicated business, thanks to the regular updates done on Google’s search algorithm. With the widespread rollover of the Google Panda 3.4 war...
Adapting to It and Recovery from De-Indexing
In order to survive the ever-changing landscape of the information superhighway, you need to first specifically adapt to the newest Google Panda 3.4 update (over 50 changes) then...
Starting Point for PPC
Small business owners are breathing a little easier thanks to Google’s new AdWords Starter Edition. If you’ve been questioning whether you should try advertising with AdWords, but...
Meta Data Checklist: The Head Section
A lot of people may not realize that the Head section not only presents an opportunity to tell the search engine what the page is about, but also an opportunity for conversions....
SEO Copywriting
Optimizing Your Content
Find out which keywords are primary and secondary: If you’re not the SEM analyst on the project, that person should arrange those keywords for you according...
OFF PAGE OPTIMIZATION
Site Map Your site should have an HTML site map, and every page should link to that site map, probably in the footer. You should also have an XML Sitemap you submit to search engines.Text...
SEO Strategy
On-Page Optimization
1. Head Section Order
BCI’s best practices is to ensure your Web pages’ Meta tags are in the right order: Title > Description > Keywords. Remember, the...
Search Day, June 22, 2012
Alan Turing’s 100th birthday is today and to honor his life, Google has one of the geekiest and mathematical logos, aka Doodles, I’ve ever seen. The logo is a representation of the...
Three Reasons People DON'T Go Social
1) They Think It's Too Complicated... 2) They Think It's Too Difficult... 3) They Think It's Too Time Consuming...And that's great news for you...Because while others are making...
"Four Reasons You Need To Go Social”
1) Social Authority Has Overtaken Keyword Optimization And Backlinking As Google's Leading Ranking Factors... Backlinks and keyword optimization are less important than they used...
Tips for Increasing Your Site’s Google Rank
Instead of letting your Google rank get you down, apply these tips and
techniques from a group of successful, young entrepreneurs in order to
boost your company’s SEO results.
1....
GoogleBot Back In Business, Crawling & Crawling
About ten days ago, I reported that GoogleBot stopped crawling many web sites, or at least slowed the crawl.I am glad to report that many webmasters are reporting at a WebmasterWorld
...
Webmaster Tools Launches: Fetch as Googlebot & Malware
The Google Webmaster Central Blog announced
the launch of a new "Labs" section in Google Webmaster Tools. Labs is
for Google to launch features that might not be fully tested...
Tracking Search Bot Activity
Tracking how bots accessed your site was a bit of a crave. Now, you
don't hear about it much. The old Google Analytics, aka Urchin, had a
section for displaying bot activity...
Google To Target Overly SEO'ed Sites Within Weeks
Level the playing field" between webmasters that build quality content versus webmasters who are just really aggressive SEOs.
What about the people optimizing really hard and doing...
Analytics SEO Updates
Version 4.7 Launched
We are pleased to announce that version 4.7 just went live! As always,
the new features that we have included in this update have been driven
by our customers...
Generate Traffic from Search Engines
Traffic -- And lots of it! It is the dream of every netrepreneur. After all, without steady stream of visitors -- or should I say "potential customers" to your web site, how will...
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